About us
Due to its successful store concept, Puuilo has become one of the leading players in the Finnish discount retail market, and it is one of the largest retailers in Finland focusing on consumer goods, measured by net sales.
Puuilo operates in Finland’s discount retail segment, which is part of the overall retail market in Finland. The discount retail segment has historically significantly outperformed the total retail market, and it has also historically performed well in economic downturns.
Puuilo’s target is to continue strengthening its position as one of the leading discount retailers in Finland by utilising its key strengths: attractive and wide product assortment, low prices and convenient shopping experience.
